Community & Social Campaigns

Dailies

Dailies Contact Lenses stands as a trusted name in the eye care industry, providing users with a daily lens-wearing experience that prioritizes comfort, convenience, and visual precision. Manufactured by Alcon, a leader in vision care, Dailies Contact Lenses offers a seamless blend of cutting-edge technology and optimal eye health. With a commitment to quality and innovation, Dailies Contact Lenses caters to the diverse needs of wearers, ensuring crystal-clear vision and a refreshing lens-wearing experience every day.

THE CHALLENGE

Redefining Comfort and Clarity

Dailies Contact Lenses faces the challenge of navigating a competitive market and effectively communicating its unique value proposition to consumers. The task involves differentiating the brand from other contact lens options, emphasizing the daily comfort and clarity benefits, and addressing potential concerns or misconceptions related to daily disposable lenses. Successfully meeting this challenge requires strategic marketing approaches that highlight Dailies as a top choice for those seeking convenience, eye health, and an exceptional daily lens-wearing experience.

Results

Search impressions

Website traffic

New customers

Performance

398,800

Eyes Gathered

632,093

Engagements

10,266,159

People Reached

Scope of Work

Community & Social Campaigns

We aim to build a strong online community by sharing valuable insights about eye health, the benefits of daily disposable lenses, and addressing common concerns related to contact lens wear. Through strategic social media planning, content creation, and community engagement, we seek to position Dailies as a trusted choice for those who prioritize convenience, comfort, and optimal eye care. Our campaigns emphasize the brand's commitment to daily clarity and a seamless lens-wearing experience, fostering a connection with consumers seeking reliable and innovative eye care solutions.

Community & Social Campaigns

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Digital Auditing & Monitoring

On-Page and Technical SEO

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